Australasian Special Events

New research for the cultural and performing arts sector reveals that members, subscribers and volunteers may hold greater philanthropic value to organisations than previously thought.

Independent consultants Deanna Varga, Director and Founder of Mayvin Global, and Dr Lynda Kelly, Managing Director of LyndaKellyNetworks, partnered on the research project to test their hypothesis that organisations’ existing supporters represent significant potential financial benefit, beyond their annual fee and time. Read more.